Hotel Chocolat expands autumnal hot chocolate range

It will be joined by the return of Pumpkin Spice Drinking Chocolate, also priced at £11.95, as well as three limited-edition seasonal Selectors. Spicy Maple reflects the continued momentum behind “swicy” flavour profiles, bringing a combination of sweetness and heat to the drinking chocolate category.

Pumpkin Spice, meanwhile, returns with a blend of cinnamon, ginger and pumpkin, targeting consumer demand for warming and nostalgic seasonal flavours. Yiotis Panagiotou, Specialty Chocolatier at Hotel Chocolat, said: “Food innovation is increasingly about identifying what's already resonating with customers and finding new ways to deliver it.

Spicy Maple started life as one of our filled chocolates, and we saw an opportunity to translate that into a completely different format, pairing the sweetness of maple with habanero heat to bring a ‘swicy’ twist to drinking chocolate.” The autumn line-up will also extend across multiple consumption occasions.

Consumers can prepare the drinks at home using a Velvetiser, steam wand or hob, while Hotel Chocolat’s Velvetiser Cafés will serve the recipes as hot chocolate, choc shakes and mochas. Alongside the drinking chocolates, the brand is reintroducing three seasonal limited-edition Selectors: Nuts for Praline, Rustle & Crunch and Pumpkin Pie, with the latter featuring spiced pumpkin ganache, almond praline and a crunchy corn-flake crust.