Thomas Henry, with its global network and as the official soft drink sponsor of BCB
Thomas Henry will be bringing the full power of its global network to Berlin for Bar Convent Berlin from October 12th to 14th.
Furthermore, Thomas Henry will be present at more than 120 booths at BCB this year. For the brand, this broad presence demonstrates its close collaboration with the international bar and spirits industry. Thomas Henry sees itself not only as an exhibitor, but also as a host of the city: Berlin is the brand's home and will become the meeting place for the global beverage community during BCB.
Fruity flavors and individual drink creations
The Thomas Henry stand centers around an open drink concept that offers guests maximum freedom. This year, the brand is highlighting its Fruity Flavour Range: Pink Grapefruit, Mystic Mango, Vivid Watermelon, and Citrus Lemonade demonstrate the versatility of fruity flavors in modern drinks.
Together with the international Brand Ambassador Squad, trade fair visitors develop their own combinations of mixer, spirit, and modifier. The concept opens up hundreds of possibilities for low- and high-ABV serves. This allows the diversity of the Thomas Henry Fruity Flavour range to be experienced firsthand, and every guest can create a drink to suit their own taste.
Citrus Lemonade, the newest flavor from Thomas Henry, is receiving particular attention. Developed in collaboration with Michelin-starred chef Tim Raue, the mixer was launched exclusively in Germany in spring 2026 and will be introduced in more than 35 international markets in early 2027. BCB marks Citrus Lemonade's first major international appearance. In addition, the flavor was awarded Taste Master at The Spirits Business's Tonics & Mixers Masters 2026.
On Monday and Tuesday, the global Thomas Henry Brand Ambassador Squad will be behind the bar. On Wednesday, the Berlin bar scene takes over: Two bartenders from Berlin's Volume One bar will present their own special drinks and bring their local expertise to the Thomas Henry stand.
Thomas Henry as a premium lemonade
Thomas Henry's Fruity Flavours are perfect for enjoying neat and demonstrate the brand's versatility beyond the classic mixer application. Other Thomas Henry flavours can also be enjoyed neat over ice.
With this perspective, Thomas Henry is demonstrating at BCB the role the brand can play as a premium lemonade and standalone refreshment. The products offer the international beverage industry additional opportunities for both straight consumption and modern premium lemonade concepts, regardless of whether they are served as part of a long drink or as a standalone non-alcoholic refreshment.
To showcase Thomas Henry as a premium lemonade at the trade fair, the brand is taking on the role of official soft drink sponsor for the first time at BCB 2026. The fruity flavors will be available to trade fair visitors at more than a dozen soft drink refrigerators throughout the exhibition grounds.
Thomas Henry BCB Aftershow Party
On Monday of the trade fair, Thomas Henry continues its BCB tradition and invites everyone to the Thomas Henry BCB Aftershow Party at the Ritter Butzke club in Berlin.
With more than 2,500 guests expected, the party will once again be a central meeting point on BCB Monday. Together with leading international spirits houses and partners, Thomas Henry is creating a platform for exchange, networking, and new collaborations that will shape the industry in the coming years.
Partners of the party include Jägermeister, Fratelli Branca, Brown-Forman, Proximo, Schwarze & Schlichte, Eggers & Franke, Storck Club, BRLO, The Spirits Business, Undone, Zamora and Mezcal San Cosme.
The party will take place on Monday, October 12, 2026, and will start at 8 p.m.
About Thomas Henry
Since 2010, Thomas Henry has stood for modern premium mixers and high-quality beverages. With a keen sense for trends, quality, and bar culture, the Berlin-based company develops a diverse range of drinks for sophisticated moments of enjoyment, both in bars and at home. The Thomas Henry brand portfolio is divided into classic bar mixers such as tonic water, bitter lemon, spicy ginger beer, and soda water, as well as innovative adult lemonades like Vivid Watermelon, Pink Grapefruit, and the current Citrus Lemonade Tim Raue Edition, which are suitable for both enjoying neat and mixing.
As a sales and marketing company, Thomas Henry GmbH distributes the classic mate drink MATE MATE as well as the non-alcoholic spirits and sparkling wines from UNDONE. All products combine high-quality ingredients, modern design, and exceptional flavor profiles for authentic taste and maximum variety in the glass.